In order to equip businesses with skills, information on product quality standards, market potential and steps to work with international distributors effectively. Simultaneously directing businesses to the trend of thinking about product development, combined with sustainable development-oriented packaging; Ho Chi Minh City Investment and Trade Promotion Center (ITPC) – http://itpc.hochiminhcity.gov.vn/ in collaboration with Business Study and Assistance (BSA) https://bsaonline .vn/ organized the Workshop “Promoting the commercialization of agricultural products and food in the post-pandemic context and the global economic downturn”. This is an activity in the FOODEX 2022 series of events (https://hcmcfoodex.com/)
The seminar was chaired by Mr. Tran Phu Lu, Deputy Director of Ho Chi Minh City Investment and Trade Promotion Center (ITPC) – and Ms. Vu Kim Hanh – Director Business Study and Assistance (BSA).
The seminar attracted hundreds of participants from food businesses and associations in the city.
After 3 presentations:
1/ How to effectively work with international distributors?
Speaker: Ms. Mai Hong- Vietnam Coordinator of the Netherlands Vietnam Horticulture Business Platform – NVHBP (www.nvhortiplatform.com)
2/ Thinking of product development combined with sustainable development-oriented packaging.
Speaker: Ms. Xuan Yen, President of Design CT of TraQue Studio, researcher on sustainable development. (https://traquestudio.com/)
3/ Experience working with farmers and international distributors to successfully export Vietnamese agricultural products.
Speaker: Mr. Nguyen Dinh Tung, chairman and CEO of Vina T&T fruit export company. (https://vinatt.com/)
The audience and speakers had a detailed Q&A on related issues, opening directions for businesses to improve operations, expand production and output for their products.