Following the regular meeting in Quarter 1 at HortEx Vietnam, March 20224, on Wednesday, April 17, 2024, representatives of the Netherlands – Vietnam Horti Business Platform (NVHBP) have visited Dalat Flower Association – DFA.

The parties jointly review and agree on a plan to implement the contents signed in the Cooperation Memorandum between the two Associations from September 2023:

  • The two Associations have exchanged Logos on websites: www.nvhortiplatform.com and www.dfa.com.vn
  • DFA introduces a list of nearly 200 members, categorized into flower seedlings, cut flowers, horti supplies, transportation, and trading …
  • NVHBP introduces Dutch and Vietnamese members, including members of Dutch Greenhouse Delta (DGD).
  • Prepare for a workshop to introduce horti technology products of NVHBP members in Dalat. Based on the actual situation, the parties agree to hold it until the third quarter of 2024, the official date will be discussed and confirmed before June 30, 2024. Accordingly, each suitable member from the two associations will send the coordinators a brief Company introduction, maximum 02 A4 pages, clearly stating their profession, capacity, demand, contact details and several typical images of their products and services.
  • NVHBP introduced upcoming events related to the flower industry in the Netherlands such as: Dutch Lily Days (June 4-7), Flower Trials (June 11-14), GreenTech Amsterdam (June 11-13). Six), International Floriculture Trade Fair (IFTF- November 5-7, 2024).

The two sides agreed to exchange necessary contents and organize online meetings when necessary to ensure joint activities in 2024 are successful.


On March 18, 2024, members of NVHBP  visited the Center of Excellence and Innovation, VNUA.

Attending were the Platform’s coordinators, Food Ventures, Gakon Netafim, Dutch Greenhouse Delta, Hachi, Thien Dieu, Pho Hien Machine, Weather Plus companies.

The delegation was welcomed by the leaders of the International Cooperation Department, Science and Technology Department, Head of the Lab Department and representatives of the Innovation Center, President of the Student Association…

VNUA representative has introduced the Center, demonstration models and technology transfer connections, visited the Center for Food Science and Technology Laboratory, the Genetics – Plant Breeding Department and the Innovation Greenhouse. The Dutch delegation introduced its members and their activities.

The parties have agreed on the contents to be implemented in 2024, based on that NVHBP will assign experts to support seminars and training on high technology and agricultural startups with VNUA students and lecturers. VNUA will coordinate demonstrations and connect technology of NVHBP members with appropriate partners at the Center.


On March 16, 2024, the delegation of  Netherlands Vietnam Horti Business Platform (NVHBP) and  Dutch Greenhouse Delta (DGD) visited the Agricultural High-Tech Park of Ho Chi Minh City (AHTP).

The Dutch delegation included representatives of the Westland municipality, coordinators and members of the Platform the companies Food Ventures, Hoogendoorn and Gakon Netafim companies – providing solutions, investing and operating greenhouses, Anthura  – providing young plants of Anthurium flowers, Phalaenopsis orchids.

On the AHTP side, the Dutch delegation was welcomed by representatives of the Board of Directors, deputy heads of the departments of Science and Training, Investment and Enterprise Management, Center for High-Tech Agricultural Research and Development, Center for Business Incubation and leaders of other related departments.

The group visited the production model in the High-tech Agricultural Park, including the Dendrobium orchid growing model of Vuon Mo Company; Vertical hydroponic model of Kim Xuan Quang Company;  the experimental production area for growing flowers and ornamental plants, the greenhouse area for growing cherry tomatoes with drip irrigation, and the laboratory, propagation area for tissue culture.

The High-Tech Agricultural Park Management Board introduced the development of High-Tech Agricultural, attracting investment in high-tech agriculture in Ho Chi Minh City;

The two sides discussed a number of technical solutions and equipment for greenhouses in hot and humid climate condition in Ho Chi Minh City such as screening systems, double ridge ventilation, cooling systems, and dehumidifying systems from the Netherlands.

NVHBP proposed technical solutions and nutrient irrigation equipment for Kim Xuan Quang Company, sharing documents and cultivation guides for growing and caring for Anthurium flowers for the High-Tech Agricultural Research and Development Center.

The two sides agreed to continue introducing appropriate Dutch agricultural technologies, and introduce Dutch businesses wishing to invest or cooperate with Vietnamese businesses to promote products in the Vietnamese market.

Successful collaborative efforts during HortEx and economic trade mission to Vietnam lead to advancing sustainable horticulture

During the HortEx trade fair in Vietnam and the following economic trade mission, the main focus was on exploring opportunities and strengthening partnerships between the Netherlands and Vietnam in the field of horticulture. Dutch Greenhouse Delta (DGD) and the Netherlands Vietnam Horti Business Platform (NVHBP) aim to speed up positive changes through long-term collaborations, aligning with the ambitions of the Vietnamese horticultural sector.

Vietnam aims for a smart, circular, responsible, and emission-balanced approach to horticulture. Significant steps are already being taken within the Vietnamese horticultural sector towards this ambition, including transitioning from traditional soil-based cultivation to using substrates, gutters, and pots. The country is keen to collaborate with Dutch partners to address horticultural challenges and make important transitions together.


During the 6th edition of HortEx, a trade fair for horticulture and floriculture in Vietnam, Dutch companies showcased solutions that contribute to a sustainable and profitable horticultural sector. They were represented in the NL Pavilion, individual company booths, and the joint booth of the Netherlands Vietnam Horti Business Platform and Dutch Greenhouse Delta.

Bert Desmet, Managing Director at Klasmann-Deilmann Asia, was one of the involved Dutch innovators in this joint booth and shared his thoughts: “Our participation in HortEx Vietnam through the collective booth by NVHBP and DGD has been immensely rewarding. It has enabled us to showcase our expertise, connect with industry stakeholders, and leverage the vast network of its members. We look forward to building on this platform, which holds tremendous potential for advancing sustainable horticulture in Vietnam.”

Partners in sustainable horticulture

During the seminar “Growing together: next-level solutions for the Vietnamese horticulture sector” held during the fair, the focus was on solutions that can accelerate sustainable transitions within the Vietnamese horticultural sector and the essential collaboration between Vietnam and the Netherlands. The Dutch embassy in Vietnam further elaborated on this collaboration during the seminar “Vietnam and the Netherlands partners in sustainable floriculture”, delving into the extensive research they conducted on floriculture and ornamental plant practices within Vietnam. This study contributes positively to collaborative pathways towards sustainable growth and development within the sector between both countries.

Economic Trade Mission

Following HortEx, an economic trade mission focused on horticulture, food, water, and logistics took place. During this week, the significant potential of horticulture and floriculture receives attention. Mayor of the municipality of Westland, Bouke Arends, participated in this economic trade mission, along with Dutch Greenhouse Delta, a large group of Dutch private and public parties. Bouke remarked: “The Vietnamese government has very ambitious horticultural goals. There is already a lot of horticulture, but you can tell they really want to work on the next step with more focus on sustainability and technology. Vietnam sees the Westland cluster and our business community as an example. I look back positively on the discussions we had with the Vietnamese government during this mission, including the People’s Committee of Lam Dong. We are working with them to establish a long-term horticultural relationship.”

Potential market

Dutch Greenhouse Delta participated in HortEx and the economic mission to explore opportunities for commercial collaboration with Vietnam and to promote Dutch greenhouse horticulture – with its smart solutions for societal challenges. This latter aspect received ample attention during the panel sessions ‘Agro Outlook Vietnam and Dutch Solutions’ and ‘Mekong Delta Business Forum’, in which Mirjam Boekestijn, CEO of Dutch Greenhouse Delta, actively participated.

The numerous networking moments in the program, the visit to Dalat including a meeting with the People’s Committee of Lam Dong, and the visit to Dalat Hasfarm contributed to identifying market opportunities and strengthening collaboration between the Netherlands and Vietnam.



Seminar Growing together: next level solutions for the Vietnamese horticulture sector

Visit NVHBP at HortEx

Happy Lunar New Year


On January 11, 2024, at the Vietnam Academy of Agriculture (VNUA) was held the Workshop Sharing Experience of experts from the Netherlands-Vietnam Horti Business Platform (NVHBP) – www.nvhortiplatform.com  about starting a business and maintaining operations in the field of high-tech agriculture, high-value agriculture in the flower seed and seedling industry of the Netherlands.

There were over 100 guests attending, including domestic and international experts, students and representatives of the Departments of International Cooperation, Science and Technology, Training Management, Agronomy and Biotechnology departments. Studies, Accounting and Business Administration, Economics…

After the opening words of Mr. Nguyen Viet Long, Head of VNUA’s International Cooperation Department, Mr. Paul Onings – Export Director of Onings Holland Flowerbulbs Company, the leading flower bulb supplier in the Netherlands (https://onings.com) had a presentation on “Onings Company’s experience in entrepreneurship and innovation in the field of Dutch flower bulbs” and Ms. Mai Hong – CEO of Thien Dieu Trading and Proccessing Joint Stock Company, an Import-export and investment company in the field of flowers and ornamental plants (https://thiendieu.vn) had shared about “Experience in starting a business, maintaining and developing an import-export and investment enterprise in the flower industry in Vietnam”. She also introduced about NVHBP’s activities and cooperation with VNUA, as well as the career opportunities for students.

During the workshop, VNUA students expressed their thoughts, career aspirations and future development directions.

This is one of the regular activities between VNUA and NVHBP within the framework of the Cooperation agreement signed between the two sides on training activities, scientific research and technology transfer, period 2020-2025.



The first Sa Dec Flower and Ornamental Festival 2023 takes place from December 30, 2023 to January 5, 2024 with 9 main programs and 10 supporting programs, spanning 7 days, creating a festive atmosphere. Festivals abound in the “flower capital” of Sa Dec, leaving many impressions on people and tourists from all over the region about a brilliant, colorful and emotional festival season. 

During the 7 days of the Festival, it attracted more than 245,000 visitors, including nearly 2,000 international visitors; Revenue from tourism is estimated at about 98 billion VND, with many impressive and attractive cultural and tourist activities such as: space for arranging flowers and artistic ornaments; display and exhibition of domestic and international flower and ornamental products; flower and ornamental market; photo exhibition space “Sa Dec past and present”; displaying and exhibiting ornamental creatures; flower decoration; The program recreates the Ceremony of gratitude to ancestors and honors Sa Dec floriculture and ornamental craft… 

The Netherlands-Vietnam Horti Business Platform (NVHBP) participated in a large booth, displaying unique Dutch flower products such as double fragrant Lily, Gladiolus, Spathiphyllum and advanced horti supplies and solutions. 

On the morning of December 31, 2023, at Dong Thap Ornamental Flower Trading Center, Ms. Mai Hong, Vietnam Coordinator of NVHBP gave a presentation at the Workshop “Improving the value chain of ornamental flower industry in Dong Thap province ” with the content: “Cooperative solution for ornamental flower development between the NVHBP and Dong Thap province”, organized by Dong Thap Department of Agriculture and Rural Development. 

On the same day in the afternoon, NVHBP participated in a presentation at the “Conference on connecting trade of flower and ornamental products” – organized by Sa Dec Department of Industry and Trade. 

This is one of the activities to implement the Memorandum of Cooperation signed between NVHBP and Dong Thap Department of Agriculture and Rural Development in August 2023. 


To celebrate Christmas 2023 and welcome New Year 2024, Thien Dieu Company (www.thiendieu.vn), a member of the Netherlands Vietnam Horti Business Platform (www.nvhortiplatform.com), a professional importer of flower seeds and seedlings from the Netherlands to Vietnam, the co-organizer of 2018 Tulip Festival at Ecopark, has organized an event named HANOI, FLOWER LAND 2023, helping to promote Vietnamese flower growers and contribute to the people of Hanoi and the surrounding areas a beautiful and meaningful entertainment spot. 

The program is having the cooperation of Thong Nhat Park Co., Ltd., Sa Dec Flower Club, Dalat Flower Association; and artisans, gardeners, and businesses operating in the field of ornamental flowers and plants. 

At Thong Nhat Island, the space of Vietnamese flower regions was recreated, from Tan Quy Dong flower village, Sa Dec to Hydrangea garden, Da Lat and Dutch Lily flower forest.  

On the occasion of the 65th anniversary of the day Hanoi people started construction of Thong Nhat Park (1958-2023), the Organizing Committee respectfully introduces some emotional traditional images of the Park. 

Moving to Coconut Island, you will enter to another sweet and romantic space, with the Fairy Garden. Connecting the two islands is a service area, with a feeling of European weekend market. During the Festival, open street art and entertainment programs will take place, welcoming public participation.  

We hope to bring the flower-lovers interesting and impressive relaxing times at the Capital’s largest park, during this meaningful transition between two years.